Thursday, October 14, 2010

What Makes An Effective Ad?

Other than a truly awesome voiceover, of course:



Raging ego aside, what makes an effective ad?

For me, the key is often humor. A couple of excellent examples from NASCAR:





And a non-NASCAR classic from earlier this year:



Finally, what is commonly regarded as the most memorable television commercial ever made. Little known secret: it was aired only once.

No comments:

Post a Comment